Projects
Project 1
OSHEE Sponsorship at Major Tennis Tournaments
Company: OSHEE Kazakhstan
In 2024, OSHEE Kazakhstan became a key sponsor of prestigious tennis events such as the Davis Cup, ATP 250, and Billie Jean King Cup.
Our goal was to introduce the OSHEE brand to the Kazakh market and make an impact among top-tier players like Elena Rybakina, Alexander Bublik, and Karen Khachanov. I led the project from concept to execution, designing branded corners and organizing pop-up stores at each event.
Our presence was amplified through strategic sponsorships, including large promotional boards alongside major brands like Lexus and Glencore.
OSHEE
TradeTech
Forum
Project 2
Networks Synergy at World Economic Forum TradeTech Initiative
Company: Networks Synergy
In February 2024, I led Network Synergy’s participation in the TradeTech Forum, hosted by the World Economic Forum in Abu Dhabi.
This initiative brought together global leaders in trade and technology, including IBM, Microsoft, and Hapag-Lloyd.
I coordinated every detail of our presence, from setting up the booth to curating media presentations for high-profile audiences such as Abu Dhabi Customs and the World Customs Organization. Competing in such a prestigious market positioned our TransportLynx platform among top innovations in the logistics and supply chain industry.
Project 3
Mentle – AI-Powered Mental Health App
Company: Mentle Inc
Mentle was a groundbreaking mental health app aimed at providing affordable emotional support through AI-powered conversations.
Launched between January 2022 and December 2023, the app featured unique models that simulated human-like responses, helping users feel understood during moments when professional help was unavailable.
Beyond text-based conversations, we explored AI-driven emotion recognition, creating a more immersive virtual experience.
Although we ultimately paused the project due to limited funding, the app successfully launched on both Google Play and the App Store, impacting hundreds of users.
Mentle
Project 4
Pattern
PATTERN – Mental Health Tracking App
Company: Mentle Inc
Born from the development of Mentle, PATTERN was a mental health tracking app designed to help users discover insights about their well-being through daily data logging.
With a simple, user-friendly interface, PATTERN allowed users to track mood, meals, interactions, and thoughts in just 10 seconds a day.
The app’s AI capabilities analyzed patterns and trends to provide personalized insights and suggestions, helping users recognize factors affecting their mental health.
Published on the App Store, PATTERN aimed to empower users with a deeper understanding of their emotional well-being.